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October 11, 2010

BtoB Magazine Names Blue Iceberg as a Top Direct Agency: Top Ranking Achieved for Second Consecutive Year

Blue Iceberg was named a Top Agency by BtoB Magazine for the second year in a row. This recognizes Blue Iceberg's success helping clients embrace the internet as a strategic marketing medium.

NEW YORK, NY - Blue Iceberg Interactive, an independent New York-based interactive agency, announced today that BtoB Magazine has named Blue Iceberg as one of the top agencies in the United States for its second consecutive year. Each year BtoB Magazine, a leading national publication for business-to-business marketers, honors the achievements of the top US business-to-business agencies. To be recognized as a Top Agency, honorees must offer full-service interactive marketing communications services and were judged on exceptional work performed in 2010, the percentage of their business that is b-to-b, new client wins, and the demonstrated growth of their business.

"Interactive agencies grew last year as the economy picked up and clients increased online spending," said Kate Maddox, Executive Editor of BtoB Magazine. Blue Iceberg Interactive grew its business with existing customers and won new customers such as Borga Steel and Assured Guaranty.

"Being recognized by BtoB Magazine for a second year underscores the success that Blue Iceberg has achieved as we have continued to help our clients embrace the internet as a strategic marketing medium, even during this difficult economic downturn," said Blue Iceberg's Cofounder Richard Cacciato. "We are pleased and honored that BtoB has selected Blue Iceberg once more, recognizing the excellent work that we perform for our clients."

About BtoB:
BtoB is a magazine for marketing strategists that delivers timely editorial on all disciplines of business-to-business marketing. Published monthly by Crain Communications Inc, BtoB provides more than 45,000 subscribers with the information and analysis they need to develop a winning integrated marketing strategy for their companies. Learn more at www.btobonline.com.

About Blue Iceberg:
Blue Iceberg is a New York-based interactive agency providing interactive strategy, web design and development, and digital marketing services. With rigorous strategic analysis and client-side experience informing our insights, design and technology solutions, we harness the power of the internet to help brands and businesses thrive online. By seamlessly integrating video, content and design, we create visually engaging and intuitive interactive experiences that are customer-centric, integrate into our clients' workflow and build their businesses.